If you’ve ever attempted a sober stretch during Dry July, you know how quickly that lime and soda starts to feel like the party pooper of the drinks menu. But this year, there’s a new ritual in town—and it’s rewriting the rules of what a good night in (or out) can look like.
Enter Miss Agave, the non-alc spirit by Barnes and Brown that looks, smells, and sips like something worthy of your top shelf. Inspired by classic tequila, but made without the alcohol, it brings smoky, agave-rich depth to your glass—without the morning regret.

Crafted right here in Australia, Miss Agave blends distilled agave, chamomile, black pepper and traditional herbs for a complex flavour that doesn’t try to mimic tequila—it reimagines it. And whether you’re sipping it neat over ice, shaking up a Coconut Chilli Marg, or pouring a zesty Paloma, this is a bottle that delivers the whole experience minus the downside.

WHY THE RITUAL STILL MATTERS
Let’s be real—drinking isn’t just about what’s in the glass. It’s about how it feels. The unwind. The company. The mood. And when you remove alcohol from the equation, that ritual can sometimes vanish too. Miss Agave fills that space, offering the flavour and feeling of a “real” drink without compromising clarity or connection.
It’s why the bottle is dressed in matte black with gold Art Deco detailing—equal parts mood and style, with substance to match.
A SOBER SIP THAT STILL HITS
As more Australians embrace mindful drinking (and the wellness perks that come with it), the demand for non-alc options that feel grown-up has grown too. Think better sleep, brighter skin, fewer regrets—and now, a drink you’ll actually crave.

At just $35 and available at Woolies, select retailers and barnesandbrown.co, Miss Agave isn’t trying to replace tequila. It’s here to remind us that Dry July can still be delicious.
TRY THIS: THE COCONUT CHILLI MARGARITA
Your Friday night in, redefined.
You’ll need:
- 45ml Miss Agave (non-alc tequila)
- 15ml Lady Marmalade (non-alc triple sec)
- 15ml fresh lime juice
- 30ml coconut cream
- 1 cup ice
- Honey + chilli flakes for rim
- Dried lime to garnish
Shake, sip, repeat:
- Rim your glass with honey and chilli flakes.
- Add all ingredients to a shaker with ice.
- Shake it up until cold.
- Strain into your glass, garnish, and enjoy.
Whether you’re dipping a toe into sober curiosity or all-in for Dry July, Miss Agave makes it easy to stay in the mood—no alcohol required.
Because some nights are best remembered in full colour.






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