Spring dressing has a new mood, and it starts underneath. The line between lingerie and ready-to-wear is blurring beautifully this season, with delicate lace, feminine florals and elevated sleepwear stepping confidently out of the bedroom and into the daylight.
It’s a shift we’ve been watching build: slip dresses over tees, lace-trimmed camis under blazers, sleepwear sets polished enough for brunch. As the weather warms, the look feels made for the season ahead, light, romantic and unapologetically feminine.
Nobody does it quite like Primary. The label captures the trend perfectly, with pieces that prove some things are simply too pretty to keep hidden. Delicate lace that loves a low-slung trouser, florals that carry from morning coffee to golden hour, and sleepwear so elevated it feels like a disservice to sleep in it.
Our top picks from Primary
NetteRose Apple Set


NetteRose Oslo Set
Primrose Midline Set
Consider this your invitation to let the pretty pieces out this spring. Explore the full collection at primarystore.com.au.









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